Uli Boezaart Calls Fans to Visit Orlando Pirates Store After Soweto Relaunch

In an interview with DISKI FANS, Uli Boezaart, Managing Director of Opie Retail, proudly announced the reopening of the official Orlando Pirates store at the Orlando Amstel Arena. The relaunch marks a significant milestone for the Buccaneers, reconnecting the club’s retail presence with its historic home at eS’Godini.

The store officially reopened on 15 August 2026, a date Boezaart described as a defining moment for the Pirates brand. The return to Soweto’s iconic arena symbolizes a reconnection with the club’s heritage and traditions, ensuring that supporters can once again celebrate their team at its spiritual home.

The reopening drew a large turnout of passionate Pirates supporters, who filled the arena with excitement and pride. Boezaart emphasized that the store was built specifically for the “Bhaka Bhaka” faithful fans, highlighting the importance of creating a space that reflects their loyalty and passion for the Sea Robbers.

Boezaart encouraged fans to visit the new-look store, which offers the latest official merchandise for the upcoming football season. From replica kits and training gear to lifestyle apparel and accessories, the store provides a dedicated hub for supporters to immerse themselves in the Pirates’ culture.